The conference schedule and speakers are listed below. Below are links to the individual sessions. See also our PDF handout that includes the wifi login and lunch information as well as the schedule below.
Tim Bray - What's in that soup pot?
What's In That Soup Pot?
Successful blogging isn't an engineering problem, and it isn't a marketing problem either, it's more like making soup. It's about good ingredients and doing things in the right order and taking time. Five years in, we've learned what some of the right ingredients and sequences are, but it's not simple and it's there's still lots to learn. This talk will cover a few things that we know and some more that we don't.
Robert Scoble - How I Read 1000 Weblogs a Day
Writing weblogs is only half the battle--reading them is just as important. Syndication and aggregation are two blogging buzz words that depend on a popular if somewhat obtuse technology called RSS. Robert Scoble uses RSS to read more than 1000 weblogs a day, and it enables him to be an effective blogger, employee and human. Learn the basics of RSS and how to optimize your blog consumption.
Julie Leung - Making Masks: Blogging as a Social Tool and Family Lifestyle
Who are we when we blog? How do we decide which pieces of ourselves to put into our posts? Which masks do we wear at home, at work and in our blogs?
Despite its intimate feel, and descriptive terms such as "conversation" and "transparency", blogging is not confidential talk shared over cups of coffee in a private living room. What we put in our blogs becomes permanent and public, available for anyone to read at any time. "Blogs have legs" and there are consequences to what we post. The risks involved in blogging and the changing nature of personal identity necessitate making masks as we choose which sides of ourselves to project to the world.
Blogging is a way of life for my family. My husband has a blog and my daughters also have a blog. As blogging parents we made certain deliberate decisions to protect our family while sharing our story. Blogging has impacted our relationships with each other and with relatives, friends and community members.
I hope to share some of my experience of making masks, describing how and why I have revealed private family life in a public way through blogs. I also hope this talk will lead into a discussion on choices we make and masks we wear while blogging.
Tod Maffin - Introduction to Audio Blogging and Podcasting
An introduction to podcasting and audioblogging. Will cover technical requirements (Mac and PC), legal/licencing issues, gaining audience, and more.
Stephen Downes - Community Blogging
Stephen will be speaking about Community Blogging.
Jay Dedman and Peter Bull - Introduction to Video Blogging
Hot on the heels of podcasting... a group of people found that a blog was the easiest way to publish video. Inexpensive digital cameras, simple editing software, and broadband internet has allowed a whole new conversation to develop online. Video brings all the weirdness, excitement and intimacy of blogs onto computer screens around the world. With the power of RSS,a whole new distibution model has emerged.
Coming out of the Videoblogging Community came different tools: me-tv is a video browser used by the videoblogging community to watch each other's work. ANT is an open source video aggregator that lets anyone subscribe to feeds, automatically download videos, create playlists, and watch these self-created "shows" on their computers.
The next step is getting video distributed on the internet to the TV. DigitalBicycle is the link that brings video content from the internet to the television, and can ultimately deliver the content to entirely new audiences. The thousands of community television and access stations around the country offer the tools, training, and infrastructure to produce quality programming, but are often underutilised, and distribution is usually limited to local communities.
The DigitalBicycle is a Drupal-based web community that uses peer-to-peer Bit Torrent technology to distribute broadcast-quality video content to community television stations.
This isn't theory.
We'll show plenty of visual examples to get the imagination rolling.
Panel: Promoting your Blog and Building Traffic
Our plan for this panel discussion is to cover all of the popular tactics used to promote your blog, from search engine optimization to offline tactics. The focus here will be on building readership in The Long Tail -- moving from 20 readers/day to 100, as opposed to 2000 to 10,000.
Each of the panelists will get five minutes to pitch one approach to promoting traffic, and then we'll open up for questions from the moderator and the audience.
Panel: Introduction to Blogging
You've heard who, why, and what, and had lunch. Now it's time to figure out how to get started blogging. This panel will talk briefly about some easy tools and things you need to consider before taking the big leap into bloggerdom. We'll give you tips on how to get started and what to expect. Then we'll open up to a general discussion where you can pose questions and get answers.
Panel: Blogging in Academia
Blogging has been unevenly adopted by academia. Higher Education has been both threatened and exhilirated by the capabilities and potential for blogs and related technologies.
The knowledge creation, reconciliation and dissemination inherent in blogs and blog culture seems to be an ideal fit for higher education yet adoption in our institutions has been limited to pockets of enthusiasts.
Join us and our panel as we scan the academic blogging field and explore emerging themes relevant to higher education.
Panel: The Blogger as Citizen Journalist
There is no shortage of grand claims for how weblogs are revolutionizing how we receive, perceive and respond to the news. 'Mass amateurisation' begets a 'participatory media.' The 'end of big media monopoly.' The 'end of objectivity.' The rise of a 'second superpower' of public opinion. 'Blog storm troopers or pack journalism at its best?'
The rise of personal publishing tools has already upended common notions of media producers and consumers, and transformed how information is distributed and processed. Blogs have added countless new voices to the public discourse, and have played decisive roles in recent scandals and events that have rocked the journalistic profession.
Our panelists represent a diverse range of backgrounds, approaches, blogging styles and views on the new role of the citizen journalist. The discussion promises to be provocative, contentious, free-wheeling and of profound relevance to the new media order.
Panel: Working with Multimedia Content
We will discuss the past, present and future of audio, video and multi-media blogging.
Panel: Personal Blogging - Types and Styles of Blogs and Blogging
It's almost the end of the day and it's time to start thinking seriously about your blog. Whether you've blogged for years, or you're thinking about starting, this session will help you figure out what you want to write about, what type of blog you want to create, and how much personal information you want to publish. The speakers will briefly talk about blogging styles, effects on the family, and talking about yourself before we open up the discussion to everyone.
Lightning Tool Talks
- Roland Tanglao: man of 10,000 pictures, will demo Vancouver's own Flickr.
- Dave Shea: NetNewsWire, MarsEdit, MovableType, oh my! The man who would be CSS King demos the mix of tools he uses to get "stuff" on his blog
- Tris Hussey: the CBO himself will show how Qumana erases the "chain of pain" of posting to your blog from your Windows desktop (and some Blogware love)
- Seb Pacquet: discover music, make your own radio program, and integrate it all into your blog thanks to Webjay (and check out Seb's playlists)
- Robert Scoble: how NewsGator eats over 1,000 feeds for him inside of Outlook
- (and maybe a special appearance by Radio Userland)
- Nancy White: the "Heaven and Hell" of Blogger, FURL, and Del.icio.us (and a loud scream of I AM NOT A TECHIE)
Dave Shea's Workflow
As a brief extension of my demo of NetNewsWire and MarsEdit, I wanted to go a bit further into the posting mechanism.
What I didn't say on stage is that my site is powered by Movable Type. It could have been powered by WordPress or Blogger or any number of other tools too -- the actual weblog software you run doesn't really matter. As long as it supports something called XML-RPC, you have everything you need to build yourself a remote posting setup similar to what I have. (check the web sites of your blog software to see if it does).
The tools I use are both available at Ranchero Software. Windows equivalents are the FeedDemon newsreader, and the Ecto blog posting utility.
And finally, only tangentially related, the application launcher I rely on is Quicksilver, which I consider an absolute must-have for any OS X user. Take the time to learn how to use it, you'll be blown away. Unfortunately, there's no Windows equivalent that I'm aware of.